Alpine Control Room
Nagra engagement studio
Power BI live
Fusedeck export ready
Excel mapped
Turn complex MarCom data into confident next moves.
A quiet decision layer for sensitive public-information work: summarize dashboards, define better KPIs, and guide the content team without adding another messy tool.
AI command
Next best action
Define a durable engagement score before optimizing spend. Nagra needs trust, clarity, and recurring attention, not click pressure.
Sample data active
15.1m impressions
Ready to replace with their Power BI, Fusedeck, and Excel sources.
Connect data
Start with dummy data, replace it with theirs
Drop an Excel folder or paste a SharePoint link
Budget sheets, campaign taxonomy, editorial calendars, and meeting notes become structured context for the agents.
Reports, datasets, exports, refresh status, and KPI context.
Scoring, active time, scroll depth, page quality, and traffic source.
Replace sample sheets with real planning, spend, and campaign files.
Dummy data preview
Nagra Q1 sample workspace
85.9k CHF media budget
491k engagements
3 active agents
Today
Recommended actions
Ask
Campaign intelligence
Ask about content quality, paid efficiency, topic clusters, or what to discuss in the next client meeting.
Shared and personal workspaces
Teams see one truth. Each person keeps their own studio.
Shared workspace
Nagra MarCom room
Everyone works from the same source metrics, decisions, recommendations, and approval queue.
Team access
AH
SD
NA
AdrianOwner, strategy
Schroten teamContent review
NagraRead, approve
Evidence
One calm layer above the tools they already use
Pull report metrics, benchmark periods, and KPI context from Power BI.
Use Fusedeck scoring, active time, scroll depth, traffic source, and page quality.
Turn the data into approved content briefs, meeting notes, and weekly exports.
Weekly brief
Client-ready in minutes
Executive signal: Quality engagement is strongest when content explains risk and everyday relevance.
Decision needed: Agree the Engagement Quality Index before spend optimization.
Approval queue: 2 content briefs, 1 budget recommendation, 1 KPI note.
Reusable product
Built to sell again
Public information
B2C content
Automotive
Corporate comms
Every new client gets a clean tenant, sample data, connector recipes, shared workspace defaults, and reusable KPI dictionaries.
Admin control